Ancestral heritage, dream beaches, and events by the caribbean sea
Santa Marta blends Caribbean beaches, the Sierra Nevada mountains, indigenous heritage, and beachfront venues for leisure, MICE, wellness, luxury, and incentive travel in Colombia.



Santa Marta: Ancestral heritage, dream beaches, and events by the caribbean sea
Santa Marta is Colombia’s oldest city and one of the most unique coastal destinations in Latin America. Nestled between the Caribbean Sea and the Sierra Nevada mountains, it offers visitors a rich cultural heritage, breathtaking natural diversity, and access to one of the world’s most sacred indigenous territories.
With its pristine beaches, rainforest-covered mountains, and deep spiritual traditions, Santa Marta is a perfect destination for leisure travelers, luxury experiences, wellness retreats, and meaningful incentive programs.
Air connectivity and infrastructure
Simón Bolívar International Airport (SMR) connects Santa Marta to Bogotá, Medellín, Cali, and international destinations via Panama City and Miami.
The city offers more than 130 lodging options, including boutique beachfront hotels, restored colonial houses, ecolodges in the Sierra, and major brands like Hilton, Marriott, Best Western, and Estelar. The historical center features charming rooftops and patios for boutique events and VIP dinners.
Enjoy Our Best Quality Tour & Experience
Explore Santa Marta: a coastal destination where nature, heritage, and luxury meet. From Tayrona hikes to Kogi encounters and oceanfront events, discover why this Caribbean gem is ideal for sustainable travel and wellness experiences.
• Luxury, wellness, and leisure travel
• Indigenous and cultural immersion travel
• MICE tourism with eco-friendly events
• Incentive programs rooted in nature and heritage
• Adventure and soft trekking travel (beach + jungle)
• Hiking in Tayrona National Park (Cabo San Juan, Playa Cristal)
• Lost City Trek (Ciudad Perdida): multi-day sacred journey
• Sunset sailing tour in Santa Marta Bay
• Ancestral experience with the Kogi community
• Luxury glamping in Minca and San Lorenzo
• Tropical cooking class and rum pairing with local chefs
• Wellness activities: yoga, sound healing, and forest bathing
Santa Marta’s cuisine is deeply Caribbean and natural: fried fish, coconut rice, plantains, fresh juices, and cayeye (mashed green banana) are local favorites.
The region’s identity is shaped by its indigenous wisdom, oral traditions, and musical diversity—blending vallenato, champeta, reggae, and cumbia.
The coastal accent is soft, musical, and welcoming. Whether in the bustling city center or on a peaceful beach, you’ll be greeted with warmth and genuine hospitality.
Santa Marta is becoming a rising star for corporate retreats, eco-friendly events, boutique conventions, and celebrations close to nature and the sea.
• Seafront hotel ballrooms (Estelar, Irotama, Tamacá, Hilton, Marriott)
• Outdoor beaches for bonfires, concerts, or team-building
• Colonial estates for cocktail receptions and weddings
• Boutique rooftops in the old city for premium networking
• Nature lodges and ecolodges in Minca for immersive workshops
Santa Marta has dry, warm weather year-round (average 28 °C / 82 °F).
The best time to visit is from December to May, but its mountain-meets-sea geography ensures there are unique experiences to enjoy all year long.
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